th products such as cigars, snuff, and chew are considered cheeseparing substitutes to cigarettes. Cigar smoke is just taken into the mouth, but not inhaled alike cigarettes. Snuff and chew do not even absorb smoke, but are put on the skin for nicotine socialization Companies such as Imperial Tobacco, which produce a gigantic array of chew and snuff products, would be considered a alliance that provides substitutes to cigarettes. They would not fall in the cigarette industry itself. position Analysis Industry Structura Analysis Threat of Entry The tobacco industry has a very low threat of entry. A few powerful firms, such as Philip Morris, RJ Reynolds, Lorillard, and Brown and Williamson, confirm most of the industry (Pollack, Advertising Age, August 30, 1999). Any ne entrants would be sure to receive heavy retaliation from the break open companies fighting to keep their share of the lucrative industry. For example, Philip Morris is by far-off the ind ustry leader with estimated tobacco sales of $46....If you want to bunk a full essay, order it on our website: BestEssayCheap.com
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